How To Managing Websites So Clients Are Satisfied in 2022
What is a Website: A website is a key to online success for any business. However, not all businesses have the necessary expertise and time to manage their websites. Moreover, they still have to mind their own business.
It is for this reason that clients come to entrust the creation and management of their business websites to you. Not only that, clients want you to make sure their websites stay safe.
However, do you know what it takes to carry out this responsibility? Have you used the right way to serve clients to be satisfied?
In this article, you will learn how to manage a client’s website so that customers are satisfied.
Manage Client Websites: What Do You Need?
This article will discuss five important client website management tips, namely:
- Choosing the right hosting service
- Perform periodic backups
- Ensure client websites are up-to-date
- Maintain client website security
- Improve client website performance
1. Choosing the Right Hosting Service
Every client comes to you with the hope of having a website that is fast, easy to use, secure, and has lots of visitors. Therefore, your business does not only rely on coding skills but also the hosting services used.
You need to make sure that the hosting service used to run the client’s website is of quality. Then, what are the criteria that can be classified as quality? Here are some characteristics of a good hosting service:
- Speed — A good hosting service provides high-speed servers and rarely experiences downtime.
- Security — You need to make sure that your hosting provider guards its servers against any security holes.
- Ease of managing client websites — This is necessary so that you don’t bother even though the number of clients continues to grow.
Well, you can trust Bigrock as a place to host your client’s websites. With LiteSpeed webserver support, loading client websites will never be slow.
Plus, Bigrock has 99.98% uptime. This means that the website will always be online and the client’s business will continue to run smoothly.
Not to forget, the client’s website is always safe with security features such as Imunify360.
With these three advantages, your clients are guaranteed to be satisfied because the site is fast and secure.
2. Perform Periodic Backup
As a client website manager, how to manage client websites you always need to do. There are several reasons why this is important. Among them:
- To avoid losing website data
- So that you can return the website to its previous state if there is a problematic update
- Undo your mistakes when customizing
- As a backup, if the website is attacked by malware
Well, making backups for one or more sites is easy and doesn’t take long. However, what if you manage dozens of client websites? Doing backups yourself is definitely a hassle.
As a workaround, you can use an automatic backup plugin like Updraft or BackupGuard.
Both WordPress plugins are free and allow you to save backups to your Dropbox account. With this feature, you can even manage backups of all client websites in one Dropbox account.
But the plugin also requires you to activate it and make settings first.
If the client’s site is hosted on Bigrock, you don’t have to think about setting up backups anymore.
For those who use shared hosting, automatic backups are done every week. Meanwhile, cloud hosting users are more pampered with daily backups.
Performing backup restorations is also easy. With one click on the client’s hosting account, you can restore the website.
3. Ensure Client Websites are Up-to-date
Updating the client’s site has become one of the mandatory steps in managing the client’s website. If you forget to do this, the client site could have a security vulnerability.
In addition to a higher level of security, the latest versions of WordPress along with themes and plugins usually bring new features. Therefore, you need to update so that clients can take advantage of it.
Plus, plugin and theme updates are also required to be compatible with the latest WordPress versions. Although the latest versions are not free from errors, outdated plugins and themes often don’t work optimally.
Well, updating WordPress, plugins, and themes that are used by one website is time-consuming. Especially if you take care of many websites?
The solution is to do the auto-update settings. You can do this with a plugin like Easy Updates Manager.
However, installing these plugins into client sites one by one will still be overwhelming.
Fortunately, the above is not a problem if you use the services of Bigrock. You can turn on the automatic update feature for all client websites with just one click. That way, you have more time to take care of other things.
4. Maintain Client Website Security
If one day a client’s website is exposed to malware, it’s not only the client who loses but you too. Apart from having to put in the effort to repair the site, your business reputation will suffer as a result.
In order not to have the same fate as the example above, you must take preventive steps. Here are some of them:
- Enable two-factor authentication
- Limiting the number of attempt logins
- Avoid pirated plugins and themes
- Hide php and server information
- Using SSL
- Enable Firewall
In addition to these methods, you can also perform additional security tips by installing a security plugin, such as:
- iThemes Security
- Wordfence
- SecuPress
- Jetpack
- Defender
No less important, you need to use a hosting service with trusted security quality.
At Bigrock, the security of your client’s website is well-maintained. This of course is supported by several features.
First, all Bigrock servers are protected with Imunify360 and CloudFlare Protection. These two features protect the client’s website from DDoS attacks, malware, and other threats.
Second, there is a Spamexpert Protection feature that protects the client domain’s email inbox from malicious emails.
In addition to these two features, the BigRock hosting server is also physically well-maintained. Each has its own resources, so the server is stable and secure.
As mentioned in point number two, client website data is periodically backed up automatically.
With these features, you don’t have to worry about ensuring the security of your client’s website anymore.
5. Improve Client Website Performance
If you want customers to be more loyal to your business, improving site performance is a way to manage client websites that should not be forgotten.
Who doesn’t want a fast website? With high performance, clients will get several benefits, including:
- Make website visitors more comfortable browsing the client’s site.
- A fast online store website will make consumers happy to come back again.
- Good website performance has a positive impact on site ranking on Google.
Before doing speed optimization, you need to check the performance of the client’s website first. You can use a tool like Google PageSpeed Insight to do this.
If you are unfamiliar with the tool, you can read our guide to learn how to use it.
Google PageSpeed Insight test results can help you to optimize on the right aspects.
Apart from that, there are many other ways to increase the loading speed of a client’s site. Among others are:
- Using a content delivery network (CDN)
- Reduce image file size
- Using embed when inserting video content
- Database optimization
- Enable AMP